Pines Multi marked another milestone in amplifying brand relevance by debuting its corporate social responsibility campaign last December 2021.
This time, the search for the “Perfect Gifts” campaign was launched where for every purchase of smartphone or tablet, P12 of customers’ total bill will be donated to purchase Samsung tablets. Samsung devices will be turned over to 20 students of University of Baguio and Pangasinan State University in Urdaneta City.
“Pines Multi would like to support championing education and help underprivileged students achieve their academic goals by providing them essential tools needed for today’s digital learning. The pledged Samsung T225 and Tab A7 Lite units will enable them to study productively since its features are easy to use, has long battery life and has worry-free space in storing more files and modules for digital learning. But beyond providing this simple support from Pines Multi, students will be more motivated to challenge themselves in committing excellence in their studies,” said Helen V. Lim, president of Pines Seamless Mobile, Inc.
The 20 tablets will be for students who have a very satisfactory academic performance of at least 90 percent general weighted average for the past two semesters and belong to the underprivileged social economic class family.
Officials of school partners have screened the beneficiaries.
“One of the end goals of Pines Multi’s CSR initiative is to provide hope by supporting the future generation that have scarce means in funding their school requirements. We are delighted to initiate this campaign for a cause, and we are looking forward to grow Pines Multi’s CSR programs and help more students in the years to come” Lim added.
For almost 25 years, PSMI has been a leading retail company of top mobile brands and service center for mobile solutions in North Luzon. Its humble beginnings started in Session Road, Baguio City and currently operates 32 multi brand (Pines Multi Telecom Shop), concept, and mobile solution stores in Northern Luzon including Metro Manila.
Pines Multi is also available online through its website, www.pinesmulti.com and present in the two of biggest online market players in the country, Lazada and Shopee. – Press release
April 24, 2024
